Tour of Kincardine: Kincardine

A Cross Classic bike race on the trails and lake paths of Kincardine, Ontario. I rebuilt their Squarespace site from scratch as a fast custom site, led by video from the course itself. New site launching soon.

CategoryWeb design · Custom build · Video

RoleDesign · Build · Launch

Years2026

Google speed score on desktop99

Scroll for the full story ↓Drag the pagesFrom Toronto · TO

The brief

Give a small-town bike race a site that feels like the race: fast, clear on the day’s details, and easy for volunteers to keep up to date.

Client: Tour of Kincardine
About: Cross Classic bike race, Kincardine, Ontario
My role: Design · Build · Launch
Years: 2026
Services: Web design · Custom build · Video · Events

The result

Google speed score on desktop, 93 on phones

Live and working for the business today.

What I did

Every part of it, hands-on.

01
Rebuilt the site from Squarespace onto a fast custom build on Vercel
02
A homepage led by on-bike video cut from the race’s GoPro footage
03
A course page with both routes drawn from the real Strava line, and a recon video in chapters
04
Four years of results, transcribed from the old result sheets and the official timing
05
Photo galleries for each year
06
Race-day questions answered up front: bike choice, start and finish, parking, timing
07
An editor so the organisers can change the date, register link and sponsors themselves